Celebrity Endorsements Encourages People to Take Up Yoga Market to Ride High on its Back

Celebrity Endorsements Encourages People to Take Up Yoga Market to Ride High on its Back

November 16
18:40 2020
Celebrity Endorsements Encourages People to Take Up Yoga Market to Ride High on its Back
YOGA MARKET BY TYPE (ONLINE YOGA COURSE, OFFLINE YOGA COURSE, AND YOGA ACCREDITATION TRAINING PROGRAMS): GLOBAL OPPORTUNITY ANALYSIS AND INDUSTRY FORECAST, 2021-2027

Report Ocean has recently added a new study, titled “Yoga Market by Type (Online Yoga Course, Offline Yoga Course, and Yoga Accreditation Training Programs): Global Opportunity Analysis and Industry Forecast, 2021–2027,” to its vast base of market reports.

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According to this report, the worldwide market for yoga has been gaining significant impetus. The rising interest of people in physical and mental health and wellbeing has been propelling the yoga market across the world. With celebrities increasingly following yoga and widely endorsing and promoting yoga, people have been encouraged add it to their daily regime and make it a part of their lifestyle.

Although the future of the global yoga market looks bright, it may face severe challenge from the increasing number of accidents during practicing Yogasana. The Faculty of Health Science at Sydney University performed a research on 354 respondents with musculoskeletal pain in 2017. Among the respondents, 21% of stated that yoga made their pain worse and over 10% told that they felt that the pain was caused by yoga itself. Also, as per Orthopedic Journal of Sports Medicine, a total of 29,590 yoga-related injuries were recorded in hospital emergency departments between 2001 and 2014. The alarming increase in such incidence, mostly because of less-qualified trainers offering classes to beginners, is hampering the growth of this market at present and is expected to continue doing so in the years to come as well, states the report.

Impact of Covid 19 on Global Yoga Market

The impact of Covid 19 on the global yoga market is more or less positive as yoga is seen as an immunity boosting exercise, owing to which, people were encouraged to include yoga in their daily routine. The easy availability of online yoga classes added to its uptake, mirroring high growth in this market.

Online Yoga Course Gains Momentum in Wake of Coronavirus Pandemic

The research report analyzes the global yoga market on the basis of the type and the region. Based on the type, the market has been classified into online yoga course, offline yoga course, and yoga accreditation training programs. Among the three, the demand for offline yoga course is relatively higher. However, during the ongoing Coronavirus pandemic, the demand for online course has gained significant momentum and this trend is expected to remain so in the near future.

Geographically, the worldwide market for yoga has been considered to be spread across North America, Europe, Asia Pacific, and LAMEA in this research study. Among these, Asia Pacific has surfaced as the key regional yoga market, with India being the global leader in yoga. India is recognized as the most prominent market for yoga across the world, thanks to the country being its origin. Researchers expect this regional market to remain seated on the top position over the next few years due to the expansion in medical tourism in Asian countries, states the market study.

Key Findings:

  • During the ongoing Coronavirus pandemic, the demand for online course has gained significant momentum.
  • Asia Pacific has surfaced as the key regional yoga market, with India being the global leader in yoga.

The global yoga market is classified into:

By Type

  • Online Yoga Course
  • Offline Yoga Course
  • Yoga Accreditation Training Programs

By Region

  • North America
  • Europe
  • Asia Pacific
  • LAMEA

Companies Mentioned in the Report

  • Flyogi LLC
  • Gaia Inc.
  • Alo Moves Inc.
  • Omstars LLC
  • Momo Studio B.V. (Momoyoga)
  • Yoga International
  • One Yoga London
  • Yoga Today LLC
  • Yogaglo Inc.
  • Yogiapproved LLC

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